Book promotion and book launch
The key to good book promotion is to get the attention of your ideal audience and to persuade them to buy your book. So book promotion needs to start well before your book launch date.
How do you grab attention quickly? Successful promotional images need to speak to your ideal target audience and reflect your brand identity. The images need to look professional, be aesthetically pleasing, provide information or instruction, and be something people want to share.
But it doesn’t stop with an interesting image. Each book promotion graphic needs to be supported with persuasive copy. Along with hashtags, the copy will use language that attracts fans of the genre or tropes of your book. Good copy needs to include the all-important CTA, a Call To Action; tell the reader of the post what you want them to do.
BOOK PROMOTION & LAUNCH: ASTRAL KINGDOMS
This book promotion and book launch package was custom-made for the author, Spencer Steeves.
As we’re promoting book two in a series, I’ve made sure that some posts promote book one and both books together. The more people who read and enjoy book one, the more readers there will be for book two.
The custom package included writing persuasive copy for social media posts.
The long-term strategy is to promote the ongoing series, so creating a new hashtag #AstralKingdoms is part of that strategy. Using the hashtag will help people find other posts on the subject and persuade people to share their thoughts, and reviews, using the hashtag.
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Book Promotion and Launch Packages
Copy and promo graphics done for you
Take the stress out of your book promotion and book launch. I offer three packages that suit various budgets, each designed for your book and with your target audience in mind. All you’ll have to do is post the content.
Author Brand Identity Package
A brand identity that reflects your writing and attracts your ideal audience
Designing a brand identity is not just about finding colors or fonts that look nice together. It’s about building a recognizable language and tone across your author profile that will attract your ideal audience.
Custom Author Package
A fully customized package that supports your career as an author
If you know what you want, we can create a custom package that suits your needs. If it’s one project, such as book promotion, or supporting a whole range of tasks, you can find what you need with Mary Wyrd.
Indie Fantasy Author, Spencer Steeves